Forget fun to drive. Bumper cars are fun to drive. The 2012 Focus has an intense side that comes out when you push the start button. It comes with an all-new chassis and suspension that's tighter and better than ever, and a new cornering assist system that puts the torque where the traction is. We took some very sweet performance technology and put it at your finger tips.

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2012 Ford Focus

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Offer 1 of 2

$2,000

Ford Credit Retail Bonus Customer Cash 1

AND

APR Financing 2

0.0% for 36 months
0.0% for 48 months
0.0% for 60 months
1.9% for 72 months

AND

$1,000

Competitive Lease Conquest 3

Offer 2 of 2

$1,000

Competitive Lease Conquest 4

1. Program #12318: $2,000.00 Ford Credit Bonus cash requires Ford Credit financing. Not all buyers will qualify. Take new retail delivery from dealer stock by 07/08/2013. Not all Focus Electric models may qualify. See dealer for residency restrictions, qualifications and complete details.
2. Program #20430: Not all buyers will qualify. Ford Credit limited-term APR financing. Take new retail delivery from dealer stock by 06/03/2013. Not all Focus Electric models may qualify. See dealer for residency restrictions qualifications and complete details.
3. Competitive Lease Conquest (34364) is available to customers that currently lease a competitive (non-Ford Motor Company) vehicle or have terminated a competitive lease up to 30 days prior to new retail delivery. Take new retail delivery from dealer stock by 07/08/2013. Residency restrictions apply. See dealer for complete details.
4. Competitive Lease Conquest (34364) is available to customers that currently lease a competitive (non-Ford Motor Company) vehicle or have terminated a competitive lease up to 30 days prior to new retail delivery. Take new retail delivery from dealer stock by 07/08/2013. Residency restrictions apply. See dealer for complete details.
Performance
Design
Technology
Interior
Forget fun to drive. Bumper cars are fun to drive. The 2012 Focus has an intense side that comes out when you push the start button. It comes with an all-new chassis and suspension that's tighter and better than ever, and a new cornering assist system that puts the torque where the traction is. We took some very sweet performance technology and put it at your finger tips. Available spring 2011.



Available Sport-Tuned Suspension
For 2012, the Focus offers crisp handling thanks to a rear stabilizer bar and our fully-independent control blade rear suspension that stubbornly resist body roll. The available Titanium Handling Package is taut and confidence inspiring -- it adds a unique sport-tuned suspension with 18" wheels and low profile summer-only tires. You’ll look forward to a ride you'll love every day.

Advanced, efficient 2.0L Ti-VCT I4
Our 2.0L Ti-VCT I4 engine is all-new for the 2012 Focus. The class-exclusive Direct injection* provides a cooler, denser more precise charge while our Twin independent Variable Cam Timing self adjusts for efficient performance at low rpm and exhilarating power when you step on it. So you can go green and go quickly.


*Class is Small Sedans and Hatchbacks.

Six-Speed PowerShift™ Automatic Transmission
Part of what makes Focus so satisfying to drive is its fully engaging available six-speed PowerShift™ automatic transmission, which delivers seamless gear changes and excellent responsiveness. And because it’s also designed to be fuel-smart, you can have plenty of fun, without paying the price at the pump. Select models also include SelectShift™ technology which allow you to change gears at the touch of a button.

New Electronic Power Assist Steering (EPAS)
The new Electronic Power Assist Steering (EPAS) automatically adjusts to deliver precise responses at high speed and optimal maneuverability at slower speeds when needed. Its Pull-Drift Compensation technology constantly measures the driver’s steering input, adapts to changing road conditions and helps compensate for slight directional shifts caused by factors such as uneven road surfaces or steady crosswinds. What you’ll notice is enhanced responsiveness and superior control, specifically tuned for each Focus model.

Torque Vectoring Control
G forces in a corner transfer more traction to your outside tires than to your inside ones. Our unique Torque Vectoring Control system exploits that by transferring torque to the wheels that have the most grip. It virtually eliminates understeer, forcing the front end to hug the inside of each curve. New technology usually only available on premium vehicles, it creates a connection to the road you’ll find habit-forming.

AdvanceTrac® ESC with ABS
AdvanceTrac® Electronic Stability Control (ESC) with anti-lock brakes (ABS) is standard on every Ford Focus. This state-of-the-art system constantly monitors road conditions and the driver's responses, then adjusts engine power and applies the ABS brakes to help keep all the wheels firmly planted. ESC brings an added measure of handling confidence to the agility you'd expect in a Ford Focus.

What Makes an ST an ST?
Focus ST delivers true performance in every aspect, combining power with precision, strength with agility, force with finesse. Its high-output 2.0L EcoBoost® engine is built to give ST a signature sound and feel, while high-performance brakes and a uniquely tuned sport suspension help make it the street fighter that it is. This is a vehicle that’s been reworked in its entirety to forge a perfectly balanced blend of refined engineering and undiluted adrenaline. To get a closer look at what makes an ST an ST, visit the photo gallery.
If our designers were cubists, the 2012 Focus might have turned out boxy. Clearly, they are not. Instead, they created a shape, and shapes within that shape. The belt line is actually several belt lines, shifting into a Z-shaped pattern that gives the Focus muscular shoulders over its wheels. It's kinetic design. It makes the car look like it’s in motion even when it's parked. This is a car that looks coiled and ready to spring. So go ahead. Get in. And start more than a car. Available spring 2011.



Kinetic Exterior Design
The 2012 Focus exudes energy with its athletic Z body lines. It’s designed to cheat the wind and steal your breath. The shifting belt line creates sinuous shoulders over the wheels. It looks ready for anything and the looks don’t lie.

Focus Styling Really Shines
Even the lights on your Focus offer dramatic styling. Up front, Dragon Eye quad beam halogen headlamps give the car a steely-eyed squint. In the rear, split vertical taillamps add width for a premium feel.

The Art Of Car Building
The 2012 Focus appeals to all of your senses. Look closely and you’ll see tight, razor sharp tolerances. Solid sheet metal exquisitely shaped. Subtle and innovative design cues that reveal a little something fresh every time you take a moment to notice.

Ultra High Strength Boron Steel
An infusion of ultra high strength boron steel fortifies the body structure of the new Focus, adding protection while reducing weight. It’s up to four times stronger than normal high strength steel. Trimming weight is yet another way we enhance fuel economy. Boron steel lets us do that while maintaining safety.

Stronger, Stiffer
Thanks to advanced materials, the 2012 Focus feels as solid as if it were carved from a solid block of steel. The result is world class handling from a car that comes alive in your hands.

Canvas Like This Deserves Special Paint
The 2012 Focus is very much your own personal work of art. To that end, which of 11 different colors you'll want to live in behind the wheel is entirely your choice. And whichever you choose, you get paint that’s greener than most. That’s because our new 3-Wet process reduces the amount of pollutants created compared to conventional paint shops. It applies primer, base and enamel one after another without manual intervention and while all three coats are still wet. Opt for premium tinted clearcoat or ultra premium metallic Tri-coat to add even more layers of emotion to your ride.

A Nice New Set Of Wheels
Wheels add a spark of cool that few other automotive design elements can. So for 2012, Focus offers 11 unique styles. Our Titanium models get 17” sport aluminum beauties. Want more? Opt for our 18-inch stunners with low profile summer performance tires.
Focus has the technological mastery to keep you connected to the rest of the world. The big news this year is the class-exclusive availability of MyFord Touch™ technology.* It's done for the car what touch did for the phone. A simple intuitive touch screen that lets you control your navigation, phone and entertainment. Steering wheel mounted controls with a display in the cluster right in front of you let you control additional functions without taking your hands off the wheel or turning your head. Oh, but there's more. So much more. Available spring 2011.


*Class is Small Sedans and Hatchbacks.



Available SYNC® with MyFord® and SYNC® with MyFord Touch®
Voice-activated SYNC with MyFord helps keep your eyes on the road and hands on the wheel. A 4.2-inch information cluster screen is also there to assist you.

• Never miss another call when you’re behind the wheel, with hands-free, voice-activated phone control. 128
• Simply say what or who you want to hear and get it with voice-activated music search.
• Bluetooth® audio lets you wirelessly control your entertainment with voice commands. 127
• Information screens display the information you want in the cluster panel and center stack.
• Have incoming text messages read aloud to you.
• 911 Assist® can call for help in an emergency, even if you can’t.28

Upgrade to SYNC with MyFord Touch100 for the ultimate in capabilities:

• A customizable, eight-inch touch screen in the center stack and a 4.2-inch cluster screen.
• Leading-edge voice recognition technology responds to commands as simple and conversational as “Find restaurant”.
• Use voice commands to adjust your climate.
• Find the SiriusXM radio stations you want with voice commands.
• SYNC® with MyFord Touch® is available on vehicles that come standard with SYNC with MyFord.

Click below for a complete description of SYNC with MyFord and MyFord Touch.




27 Driving while distracted can result in loss of vehicle control. Only use mobile phones and other devices, even with voice commands, when it is safe to do so.

Parking Technology Package
Our available Parking Technology Package comes with a rear view camera, front parking sensors and class-exclusive Active Park Assist*. Unlike other systems that use imaging devices, our Active Park Assist uses ultrasonic sensors. Once activated, your Focus will parallel park itself with almost no input from you. And it will do it in as little as 24 seconds.


*Class is Small Sedans and Hatchbacks.

Intelligent Access with Push-Button Start
Our available intelligent access system with push-button start spells an end to digging around for your keys.

Voice-Activated Navigation with SIRIUS Travel Link™
The available voice-activated Navigation System with available integrated SIRIUS Traffic™ and SIRIUS Travel Link™ not only gives you 3D maps and turn-by-turn directions, it also delivers continuously updated traffic information, current and forecasted weather, gas station locations and prices, live sports scores and schedules, and theater locations with movie listings and times.* SIRIUS® Satellite Radio offers 130 channels of music, news, sports and more. SIRIUS® Satellite Radio, SIRIUS Traffic™ and SIRIUS Travel Link™ come with a complimentary six-month subscription.

Learn more about SIRIUS Satellite Radio®.
 


*SiriusXM Satellite Radio, Traffic and Travel Link subscriptions sold separately or as a package after trial expires. SiriusXM Traffic and Travel Link service available in select markets. Subscriptions are governed by SiriusXM Customer Agreement; see www.sirius.com. Sirius U.S. Satellite Service available in the 48 contiguous U.S.A and D.C. Sirius, XM and all related marks and logos are trademarks of Sirius XM Radio Inc. and its subsidiaries.

MyKey™ Helps Supervise When You Can’t
Available class-exclusive MyKey™ technology is a feature designed to help parents encourage teenagers to drive safely. It allows owners to designate a key that will operate special features. For example, MyKey™ can restrict the vehicle’s top speed to 80 mph and limit the entertainment system’s audio volume to 44 percent of maximum volume. It also provides a warning when the fuel tank reaches 75 miles to empty, allows the administrator to select speed alert chimes at 45, 55 or 65 mph and sets the Belt-Minder™ System to chime, while muting the audio system, until the safety belt is buckled.


*Class is Small Sedans and Hatchbacks.

Rain Sensing Wipers
Our available rain-sensing wipers are all-new for the 2012 Focus. When activated, they use an advanced optical sensor to detect the intensity of rain and/or snowfall to adjust wiper speed. They automatically go on when moisture is sensed.

HD Radio
Class-exclusive HD Radio technology, available with MyFord Touch™, is the digital evolution of analog AM/FM radio and is used by AM and FM radio stations to transmit digital audio and data along with their analog signals. Digital broadcasts deliver crystal clear audio with no static or distortion and have the capability of high-quality surround sound. Best of all, HD Radio comes with no monthly subscription fee. Plus you get the convenience of iTunes®** tagging. If you hear a song you’d like to purchase, you don’t have to remember it. Just touch a button and the information will be stored and transferred to your iPod®**, which will pass it on to iTunes where it will be offered to you in your queue the next time you shop there.


*Class is Small Sedans and Hatchbacks. *Apple iTunes and Apple iPod are registered trademarks of Apple, Inc.
It's easy to imagine yourself a fighter pilot driving the 2012 Focus. The cockpit just feels like something you fly, not drive. Everything you need is in there, but it's hardly dry and utilitarian. It's a hundred little reasons to say, "ooh." Available spring 2011.



Quality Is In Every Detail
The Focus feels solid and looks right thanks to tolerances and craftsmanship that rivals much more expensive cars. Details like the available real alloy trim, clean, polished seams sewn into the available leather-trimmed seating, and the available piano black touches provide a sweeping design statement. This is a ride you’ll be proud to take anywhere.

An Interior That’s All About You
Slip behind the wheel of the 2012 Focus and you’ll feel it. A sense of eager anticipation. It’s not all in your head. Our designers gave the next generation Focus a low seating position, door panels seamlessly integrated with the console, and controls within easy reach and exactly where you expect them to be.

An Air Of Quiet Confidence
Liberal use of acoustic materials in the dash, hood, headliner and luggage compartment as well as our laminated acoustic windshield hushes the Focus.

Focus Is Big On Safety
In addition to the dual-stage driver and front seat passenger airbags, every Focus comes standard with front seat-mounted side airbags as well as front and rear side curtain airbags. Always be sure to wear your safety belt and secure children in the rear seat.

The 2012 Focus Looks Hot, But Feels Perfect
Available dual-zone electronic automatic temperature control keeps both driver and passenger comfortable according to their individual tastes. And our available heated front seats, in either leather trim or cloth, offer five-way adjustable controls. Versatility you're not used to having in a compact car.

Additional Disclosures

Close
1
Starting MSRP excludes destination/delivery charge, taxes, title and registration. Optional equipment not included. Starting A, Z and X Plan price is for qualified, eligible customers and excludes document fee, destination/delivery charge. taxes, title and registration. Not all vehicles qualify for A, Z or X Plan.
2
EPA-estimated city/hwy mpg. See fueleconomy.gov for fuel economy of other engine/transmission combinations.
3
When properly equipped.
4
Option/Package price based on Manufacturers Suggest Retail Price,or A, Z, or X PLan price for qualified, eligible A, Z, or X Plan customers excluding taxes.
5
The Estimated Selling Price of vehicle less cash back, rebates, and net trade in allowance. It does not include amounts for fees, sales tax, service contracts, etc. Consult your dealer for actual price and complete details.
6
Special APR offers applied to Estimated Selling Price. Special APR offers require Ford Credit Financing. Not all buyers will qualify. See dealer for qualifications and complete details.
7
Special Lease offers applied to Estimated Capitalized Cost. Special Lease offers require Ford Credit Financing. Not all buyers will qualify. See dealer for qualifications and complete details.
15
Classes are:  Compact Cars (Fiesta); Small Sedans and Hatchbacks (Focus); Midsize Sedans (Fusion); Full-Size Sedans (Taurus); RWD Sports Cars (Mustang); Small Utilities (Escape); Midsize Utilities (Edge); Large Utilities (Flex and Explorer); Extended Utilities (Expedition); Full-Size Pickups under 8,500 lbs. GVWR, Non-Hybrid (F-150); Full-Size Pickups over 8,500 lbs. GVWR (Super Duty).
16
EPA-estimated Fiesta SE with SFE Package; Focus SE with SFE Package. See fueleconomy.gov for details.
17
Excludes models with SYNC with MyFord Touch.
18
Only on vehicles equipped with SYNC with MyFord Touch.
19
See fueleconomy.gov.
20
For Dealer Ordered vehicles, the vehicle has already been ordered by the dealer and is in the process of being manufactured by the factory. If you are interested in the vehicle marked "Dealer Ordered", contact the dealership for a delivery estimate.
21
On the F-750
22
Based on Ford drive-cycle tests of comparably equipped 2011/2012 Ford and 2011/2012 competitive models. Class is Full-Size Pickups over 8,500 lbs. GVWR.
27
SYNC is available on most Ford vehicles. Features/functionality vary by vehicle/model. Driving while distracted can result in loss of vehicle control. Only use SYNC/MyFord Touch/other devices, even with voice commands, when it is safe to do so. Some features may be locked out while the vehicle is in gear. Traffic alerts and turn-by-turn directions available in select markets. Not all features are compatible with all phones. Message and data rates may apply.
28
The vehicle's electrical system (including the battery), the wireless service provider's signal and a connected mobile phone must all be available and operating for 911 Assist to function properly. These systems may become damaged in a crash. The paired mobile phone must be connected to SYNC, and the 911 Assist feature enabled, in order for 911 to be dialed. When the feature is ON, 911 Assist uses your paired and connected mobile phone to assist occupants to contact emergency services by dialing 911 if your airbag deploys or, on certain vehicles, if the emergency fuel pump shut-off is activated.
29
Complimentary three-year subscription for owners of new vehicles equipped with the service. Subscription fees may apply after three years. Traffic alerts and turn-by-turn directions available in select markets. Message and data rates may apply.
34
Optional. SiriusXM Satellite Radio, Traffic and Travel Link subscriptions sold separately or as a package after trial expires. SiriusXM Traffic and Travel Link service available in select markets. Subscriptions are governed by SiriusXM Customer Agreement; see www.siriusxm.com. Sirius U.S. Satellite Service available in the 48 contiguous states and D.C. Sirius, XM and all related marks and logos are trademarks of Sirius XM Radio Inc.
36
Optional Ford Work Solutions. Available on F-Series, E-Series, Transit Connect and Super Duty. Some features unavailable while driving.
39
Remember that even advanced technology cannot overcome the laws of physics. It's always possible to lose control of a vehicle due to inappropriate driver input for the conditions.
41
911 Assist, VHR, SYNC Services and AppLink not available on Transit Connect. Driving while distracted can result in loss of vehicle control. Only use mobile phones and other devices, even with voice commands, when it is safe to do so.
42
Based on analysis of data published by EPA, 11/10.
43
Android is a trademark of Google Inc. iPhone® is a registered trademarks of Apple Inc. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.
48
You must have a Bluetooth®-enabled phone paired to your SYNC system. The Bluetooth word mark is a trademark of the Bluetooth SIG, Inc. HD Radio is a proprietary trademark of iBiquity Digital Corp. iPad®, iPod® and iTunes® are registered trademarks of Apple Inc. The term Wi-Fi® is a registered trademark of the Wi-Fi Alliance®. Sony is a registered trademark of the Sony Corporation.
49
Only on vehicles with SYNC® with MyFord Touch® with voice activated Navigation system or SYNC with hard drive-based voice activated Navigation system. Commands may vary by model year.
52
Google Maps is a trademark of Google, Inc. MapQuest is a trademark of AOL Inc.
53
PANDORA, the PANDORA logo, and the Pandora trade dress are trademarks or registered trademarks of Pandora Media, Inc. Used with permission. iHeartRadio is a registered trademark of Clear Channel Broadcasting, Inc. Slacker® is a registered trademark of Slacker®, Inc. Stitcher Smart Radio is a registered trademark of Stitcher, Inc. NPR and the NPR logo are registered trademarks of National Public Radio, Inc. Used with permission.
63
SYNC AppLink is available on select models and compatible with select smartphone platforms. Commands may vary by phone and Applink software.
64
20 Operator Assist sessions included with each one-year paid/complimentary SYNC Services subscription. Fees apply for additional sessions. See syncmyride.com.
67
EPA-estimated 17 city/25 hwy/20 combined mpg, AWD. Figures achieved using premium unleaded gasoline.
68
Achieved with premium fuel.
129
SYNC Services is complimentary for three years on most Ford vehicles. Vehicles built with SYNC with MyFord® will require a subscription fee from the onset of service. Click on the support tab for more details.
159
All prices are manufactures suggested retail prices and exclude destination/delivery charge, taxes, title and registration. Optional equipment not included. Prices may not reflect all equipment shown in images. Dealers are the best source for up-to-date pricing.
Ford reserves the right to change product specifications at any time without incurring obligations
ADDITIONAL FEATURE VIDEOS
Techno Talented2:00
Addictive Driving Experience1:46
Plug Yourself in1:19
Unmistakeable Dynamic
Exterior Design0:32
*2012 Focus SE Sedan with SFE Package. EPA- estimated 28 city/40 hwy/33 combined mpg.

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